Indian badminton got a big upgrade as the BAI signs a 75 crore rupees deal with Yonex Sunrise, which will supply equipments to BAI for all their tournaments, camps and academies in India.
The Japan based badminton’s biggest equipment-manufacturers will hold title sponsorship rights for all tournaments held under the support of the Badminton Association of India (BAI) for the next three years.
Speaking on the development, BAI President Himanta Biswa Sarma said,”We would like to thank Yonex-Sunrise for their continuous support to Indian badminton. We are really very happy with this new deal going through and will give us financial stability going forward and will help us to develop and promote the sport further in the country”.
According to a press release, the contract was penned on Thursday after inviting tenders from leading equipment companies.
“This is a huge development for badminton in the country and further cements our reputation as one of the best Olympic sports federations in India. This is unprecedented and will take Badminton to the next level in the country,” Ajay Singhania, secretary general of BAI, said.